Just like a product, a country also needs to protect and promote its brand. So, how do we change Ukraine’s image? ‘Promote Ukraine’ founder Marta Barandiy thinks it’s about the people and about making it personal.
Just like a product, a country also needs to protect and promote its brand. So, how do we change Ukraine’s image? ‘Promote Ukraine’ founder Marta Barandiy thinks it’s about the people and about making it personal.